If you own a small business and feel that it is high time you had your own site, you will definitely need to register your own domain. Before you go about registering domains for yourself, however, it will be very important that you remember a few things. After all, finding the right domain name may seem like and art, but it really is both and art and a science. Here is what you will need to know when registering domains for your small business:
Choosing the Right Name
When it comes to choosing the right name for your domain, it is imperative that it is relevant for your business. For instance, when you see the URL Petsmart.com, you know beyond a shadow of a doubt that this is going to be a site that deals with pets and if you have heard of the store, you know exactly what you are getting. This is one way to do it. Another way is to make your site recognizable by keyword. For instance, if you sell personalized wine glasses that you paint by hand, a domain name like Paintedwineglasses.com might be an option. This is a direct keyword that people would be using to find your products.
Registering Your Domain Name
There are many sites out there that will allow you to register your domain. This makes it very easy to do. There are, however, some things that you will want to think about though. For instance, will you want to register your domain as a .com? If you are in the US or plan to sell globally, that may be fine, but what if you are in Canada? You may want something a bit more local like a .ca. Think about what you will be doing with your site and where you want to focus.
Make Sure The Domain Name is Search Friendly
Finally, you will want to make sure that your domain name is search friendly. One of the best ways to do this is to make sure that, at a minimum, you register your domain for at least 3 years. If you really want to be ambitious, and get some benefits, you can register up to ten years. The longer your website is registered for, the more search friendly it will be.
